Thursday, March 8, 2012

Top 5 Trends for Search & Social Media Marketing in 2012 (part 6)

Continuing from the previous post. Here is trend number fifth & last in detail. 

Today if you search for “pedicure” on Google, the search engine results includes images of pedicures, a list of pedicure retail establishments and a map as to where you can get pedicures. With all the deal clutter currently in existence, it’s not a far cry to envision Google helping the end user out by including a “pedicure daily deal” in their search results. If it isn’t already in the works for 2012 (take note Google), it should be.

How would Google decide on a first page search results deal? In keeping with their philosophy of providing a superior customer experience, Google would tweak their ever-evolving algorithm appropriately. In any case, one could easily imagine Google giving prominence to their deal offerings and/or to deals with the most social network buzz.
That's it in this series, watch this space for more such insightful articles.
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