Friday, March 30, 2012

Visual, Interactive Content Gives Facebook Timeline Engagement Early Boost

Since launching Timeline for brands, Facebook's marketing solutions team has regularly highlighted the "pinning" feature. It allows companies to keep a particular post/promotion at the top of their fan page on the social media site, rather than slipping down below the fold as they add new messages daily.

Following are results for the brands involved in the Seattle-based Simply Measured's report:

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