The results were immediate. "My monthly sales surged by 30-35% to cross Rs 13 lakh," says Manish Chandan, the 42-year-old, third-generation owner of the store. But Chandan is not popping the champagne. Instead, he is rethinking his investment.
All is not hunky dory for those who own stores too. They contend with a seductive source of easy money: letting out the property. Shops of all sizes have takers: banks can want just 70 sq ft for installing an ATM, small fast food franchisees are on the hunt for 1,200-1,500 sq ft spaces and fancy showrooms lap up anything larger in size. "The rentals vary according to size and location of the store.
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