Saturday, September 22, 2012

Future of technology for the consumer packaged goods (CPG) industry.

Accenture has identified six technology trends that will influence consumer packaged goods over the next three to five years:

1. Context-based services : Where you are and what you are doing will drive the next wave of digital services.
2. Converging data architectures : Re-balancing the data architecture portfolio and blending the structured with the unstructured are key to turning data into new streams of value.
3. Industrialized data services : The ability to share data will make it more valuable— but only if it is managed differently than in the past.
4. Social-driven IT : Realize that social is not just a bolt-on marketing channel. It will have true  business-wide impact.
5. PaaS-enabled agility : The maturing platform-as-a-service (PaaS) market will shift the emphasis from cost-cutting to business innovation, supporting rapid evolution for business processes that need continual change.
6. Orchestrated analytical security : Organizations will have to accept that their gates will be breached and begin preparing their second line of defense—data platforms—to mitigate the damage caused by attacks that get through.

Download this wonderful whitepaper from here

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