Whatever your opinion on QR codes, you have to admit they have permeated the digital space with a vengeance. They are somewhat controversial, but remain a hot topic, especially among digital marketers.
The question is, how should we use these enigmatic little blobs of code?
The boring examples include scavenger hunts, restaurant menus, wine bottles, T-shirts, rewards, free downloads, links to websites, and more. But here we are going to explore the more unusual and creative uses of QR codes, from brands and organizations alike.