Wednesday, October 3, 2012

Now, Add To Online Cart: Groceries.

BusinessWorld - the leading business magazine in India has, in its latest issue, analysed the growing trends of online grocery retailing in India, the various business models and the pitfalls. 

AaramShop has been extensivily analysed within the study, which makes interesting reading. 

We have written about our views on online groceries business extensively - and it is our belief that the business does not lead itself easily to traditional eCommerce models; largely on account of low margins and extremely complex supply chain, with its very high costs. 

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