Saturday, October 27, 2012

SMEs failing to use the web to drive local business

A survey by Bdaily has found that only one in four (27%) small and medium enterprises (SMEs) are carrying out any kind of online marketing to drive local business.

Two thirds of businesses surveyed (67%) cited a lack of expertise, confidence or understanding of digital marketing.

Of those businesses that are spending on online marketing, nearly half (45%) are spending less than £200 a month.

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