Monday, November 19, 2012

IBM and Coca-Cola are top brands on LinkedIn

IBM, Coca-Cola and Hewlett-Packard are the top brands on LinkedIn in terms of driving engagement, according to a study by DigiDay.

IBM generated 1.8m interactions on the social network last year and has accrued 779,000 fans.

Coca-Cola claimed second place in the rankings, again securing 1.8m comments, likes and shares from its 129,000 followers.

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