Wednesday, November 21, 2012

Mobile Usage Statistics of Consumers

In a survey conducted by Google, virtually all (96 percent) consumers had encountered a mobile site and most (75 percent) prefer a mobile-friendly site over non-friendly site. 

Additionally, 67 percent of consumers are more likely to buy from mobile-friendly site. 

Finally, about half of consumers say that even if they like a business that will use it less often if it isn’t mobile-friendly and that sites that aren’t mobile friendly make them frustrated and annoyed. For retailers who don’t have an website optimized for mobile and especially mobile-commerce, these are tipping point statistics.

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