Sunday, November 4, 2012

Use or Abuse of the "return to sender" policy

Two in five consumers (41%) buy multiple sizes of the same garment when shopping online, just to check the fit – and then send the ‘wrong ones’ back, according to a new survey from 

Women (49%) are more likely than men (31%) to engage in the practice of ordering more sizes than they intend to keep.

The survey also found that more than half of consumers (60%) won't consider making a purchase online unless returns were free and one in ten consumers (11%) report that they have even returned online purchases that they have worn.

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