AaramShop in Media
Brand Engagement Center
Saturday, December 15, 2012
Why customers 'un-friend' brands on social media
A third of US web users 'un-friended' a brand on social media because they posted too many updates.
22% severed social ties because the brand's content and values were different from their original perception.
IBM Study: How to Make Social Work
Are Social Media Marketers Running Ahead of Consumers?
What Is A Social Media Strategy?
4 Social Media Metrics You Should Measure
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