Sunday, January 27, 2013

Google's search market share drops below 90%


UK internet users made 2.7bn visits to search engines in December 2012, an increase of 400m visits compared to December 2011.


This represents a 17% increase year-on-year, and confirms that it was a particularly strong Christmas period for search.

Interestingly, the data from Experian Hitwise also shows that Google’s market share dropped below 90% for the second month in a row to 88%; its lowest point for five years.




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