Saturday, February 23, 2013

Consumer confidence in mobile purchasing grows

New research carried out by Intela has found that consumer willingness to purchase goods and services using their mobile devices has increased in the past year, with a half of UK smartphone owners now happy to spend more than £10 on their mobile.

Similarly, 56% of American smartphone owners are happy to spend $10 on their mobile.

Almost one in two US consumers (44%) and 40% of Brits are now more likely to make a purchase using their mobile device compared to a year ago.

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