Saturday, September 28, 2013

M-commerce accounts for all online growth

New data from the IMRG and Capgemini shows that mobile devices now account for all online sales growth as the amount of sales through desktop computers has plateaued.

Though total online retail has averaged around 15% growth since Q1 2011 figures excluding mobile have actually seen a steady decline before flat-lining in Q2 2013.

The data also shows that 23% of all online retail sales in Q2 2013 came from mobile devices.

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