Saturday, October 26, 2013

Apps, email and search are among top mobile priorities for businesses

When asked which mobile channels they plan on using during the next 12 months just over half of businesses (55%) said apps, followed by mobile advertising (51%), optimised emails (50%) and tablet-specific sites (50%).

Mobile search and commerce were also cited by precisely half (50%) of client-side respondents.

The data comes from the new Econsultancy Mobile Marketing and Commerce Report, published in partnership with BuyDesire.

What mobile channels and technologies do you plan on using during the next 12 months?

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