Tuesday, October 8, 2013

Consumer activations in the traditional stores - made easy & digital.

As against at modern trade outlets, undertaking brand activations at traditional trade outlets is tough to undertake and even more difficult to measure for impact and ROI.

AaramShop can not just help your strategize with creation of last mile campaigns, but also undertake the comprehensive program, including reaching-out to partner retailers, rolling-out consumer engagement and measuring the impact of your marketing initiative. 

We have fine-tuned our solutions to specifically engage with independently owned, A category, neighborhood outlets. It is with these outlets that we help drive tertiary sales for your brands. Our on-ground activations are backed up with digital initiatives to ensure that your product gets into the shopping list of consumers.

Our solutions include Buy & Try Campaigns, Sampling initiatives, Coupon programs, Neighborhood marketing programs etc.

Our wide network can help you reach over 1.5 million urban household across 30 Indian cities, but you can choose to geo-target your campaign to ensure maximum effectiveness. We can roll-out your campaign to reach specific cities and even specific parts of a city.

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