Saturday, April 5, 2014

Display retargeting tags are present on more than half of top websites

Image representing Econsultancy as depicted in...

Display retargeting tags are present on 52% of the top 2,000 UK websites


This statistic comes from the first edition of Econsultancy’s Display Retargeting Buyer’s Guide which has just been published.

The guide highlights the latest trends in an industry driven by great conversion results, but sometimes marred by consumer negativity and held back by changing cookie policies.

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