Monday, January 11, 2016

Mobile app use grows 58% in 2015

We experienced huge mobile app growth last year, according to a recent study of 3.2tn sessions by Flurry. 

Other key findings include:
  • Personalisation apps saw sessions grow by more than 344%.
  • The majority of the growth is from Emoji apps (mainly keyboards).
  • ‘Phablet’ use increased 334% YoY.
  • Productivity app sessions grew by 119%.
mobile app use 2015


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